EasySMX, A Brand That Focuses on Gaming Controller Has Fully Expanded Their Brand Concept of ‘Easy’
February 10, 2023 – EasySMX, a professional brand dedicated to gaming technologies and gear, recently announced the new brand concept and future product plan to improve service, and products, and bring customers a better experience.
Founder Stephen founded this brand based on the concept of ‘Easy To Get’, by providing affordable game peripherals for gamers, allowing them to enjoy the best gaming experience with limited budget. This original concept was spirited by Stephen’s own story.
Stephen happens to be a very avid gamer. During his college lifetime, he accidentally lost the precious headset he had been relying on. As a student, Stephen was struggling financially and was forced to buy a cheap replacement to spend his game time next semester. Contrary to the ideal, the cheap headset could not meet Stephen’s needs at all. Stephen started to realize how hard it is to get a perfect fit and compatible headset at a price he can afford, that is the reason why EasySMX was born.
However, Stephen holds the belief that if a brand’s purpose is to have better advancement and bring a better experience to gamers, only being price-friendly is not enough. Technology is upgrading, games are updating, and gamers are demanding more from the gaming set-up and brand. That’s the reason why EasySMX was founded, it not only starts from ‘Easy’, but the concept of SMX – Surpass More X is also a significant guideline of EasySMX. Stephen and every member of the team are constantly gaining experience in keeping up with the trends in technology and gaming. After selling millions of controllers and headsets, gathering feedback from millions of gamers, EasySMX’s brand concept has been expanded and completely upgraded in four ways.
‘Easy to Get’ is initial, Stephen claims that he will always control and improve the product design quality and supply chain management. The game peripherals can be easily purchased by gamers on a reasonable budget with a cool look, powerful features and great quality. Always prepare sufficient inventory to keep consumers from falling into the trap of hunger marketing.
The second concept is ‘Easy to Use’. The simplicity of operation and connection have the priority to be ensured when designing a new product. Even novice gamers can immediately get hands-on started. For example, EasySMX will launch a universal receiver soon. It can compatible with almost all game controllers for wireless connection. The scene of multiple receivers on the table clutter will disappear, and gamers not need to buy additional receivers specifically for a new controller.
The third concept is ‘Easy to Serve’. Stephen and his team have opened up all customer contact channels, whether it’s email, Facebook, Twitter, Instagram, YouTube, TikTok or other social media channels, customers can easily find them for pre-sales, in-sales and after-sales service. In addition, on Youtube channel, detailed tutorials will be uploaded to tell gamers how to use products. Stephen is unwilling to see products sitting in the corner due to lack of service.
The fourth concept ‘Easy to Experience’ is one of the important things Stephen and the marketing team are working on. They informed they have started to break through the e-commerce platform and develop the physical store. Subsequently, customers can experience EasySMX’s gaming products in person before making the final purchase decision. In addition, the occasional Giveaway in the online gaming community can also make it easier for customers to experience the products.
The above concepts are all based on ‘user-centered’ purpose, Stephen said, the above-mentioned content has already taken action. While under the guidance of continuous improvement of various measures. EasySMX will value every customer, and bring more great products to the public.
About EasySMX
EasySMX is a professional brand that dedicated to gaming technologies and peripherals for more than 8 years. And gained many BEST SELLER titles with different products on Amazon.
EasySMX runs self-own R&D Centre, Manufacturing Centre, Consumer Research Centre and Audio Labs. EasySMX has won the recognition of customers and influencers from all over the world with its innovative product design, excellent product quality and perfect supporting services.
For more information, visit: www.easysmx.com or @EasySMX on Facebook/Twitter/Instagram/Youtube
Media Contact
Company Name: EasySMX Marketing | Shenzhen Yisuma Network Technology Co. Ltd
Email: Send Email
Country: China
Website: www.easysmx.com
